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Have you ever wished you could perceive the future before others? Or wish to create the future?  CRAVING THE FUTURE features the brightest innovation luminaries in the world who provide a glimpse of what's coming next.  Subscribe to the first set of episodes and tune in often for more.  Most episodes are under 30 minutes so they are easy to digest.  You'll be inspired to create or join what's coming next!  Brought to you by Michael Perman, Head of Innovation at C'EST WHAT, LLC.

Feb 7, 2018

Xavi Cortadellas is Head of Innovation and Design for Gatorade, a division of PepsiCo.  In this episode, Xavi shares what professional athletes crave related to their desire for personalization of their own brand and mode of sports performance.  He also provides advice for innovators in large organizations who wish to...